Since its inception, Iqvis has produced a wide range of mobile phone apps for a variety of businesses. The world we now live in requires companies to go online, with many keen to tap into the app space and assess different technologies as they strive to reach new customers.
We’ve seen this move from many different companies in recent times, with mobile phone apps playing a huge role in numerous success stories. Everyone has a smartphone these days; apps can be accessed within a matter of seconds and downloaded and used with ease too. There’s a variety of apps out there also. There’s taxi apps, food delivery apps, health and fitness apps, browser apps where you can search up one of the best NetEnt casino sites, alongside banking apps and popular shopping creations like eBay. The options in this space are endless and will continue to grow, too.
When it comes to designing a mobile phone app, there are several key things to consider when doing so. Here’s a look at some of them.
Functionality
It’s an obvious one to many, but it isn’t always executed well, but the functionality of an app needs to work flawlessly. If the app doesn’t do what it promises, then people will simply delete it and move onto the next one. Some companies decide to cram as much as they can into an app, while others take a different tack and start small, adding new features as they go along. Once you have established the best scenario for you, the experts will help you bring it to life.
User experience
Put simply, make sure your users’ needs are met through the app you create. Assess all feedback, listen to your customers and look at the best user experience for your target audience and the specific market you’re in. A look at some successful competitors can be helpful, although the ultimate aim is clear – listen to your customers and create an app they would use regularly.
Achieving that is the hard bit, but it’s certainly doable.
Consistency
There’s nothing worse than a messy or badly designed app, which is why making sure that your creation has the same feel throughout it is vitally important. Not only does it make it look aesthetically pleasing, but it adds polish and professionalism. For example, if you have a button throughout the app, make sure it looks the same on every page and allows users to generate an understanding of what the button is and the apps all-round functionality. The button might be a ‘basket’ for example, which is fitted tidily onto every page the user loads up. If that button were to move around or simply not work, users could potentially get annoyed, and the business suffers as a result. Consistency is key.
Make sure your app solves a problem
If your app doesn’t solve a problem, then chances are people won’t feel the need to use it. If the user doesn’t see the benefit of downloading an app, then they simply won’t. We only have a limited amount of space on our devices, right? Assess what users are looking for and tailor your app accordingly. If there isn’t a need for your creation, then you’ll be fighting a losing battle.
Pleasing visuals
We eat with our eyes, but we also shop or take in information with our eyes too, which is why creating an aesthetically pleasing product is vitally important. Apps that are nice to look at generally attract more users. Keep the design in mind throughout the whole process.
